Randy De Leon, professionally known as REBORNZ, is a multidisciplinary illustrator and graphic designer based in Los Angeles, California. With roots in the L.A. graffiti scene dating back to the mid-90s, De Leon brings an authentic street-influenced perspective to every project he touches.
Since the early 2000s, he has built a career creating bold, impactful artwork for brands, businesses, and creatives across multiple industries. His work blends urban culture, vibrant character design, and professional-level craftsmanship—reflecting decades of experience, dedication, and passion for visual storytelling.
Whether through illustration, branding, or custom creative projects, Randy continues to push boundaries while representing the culture that shaped him.
The De Leon Company is a creative brand built from the vision and artistic direction of illustrator and designer Randy De Leon.
The De Leon Company is a creative brand built from the vision and artistic direction of illustrator and designer Randy De Leon.